The last British motor show was held in 2008 at the ExCel arena in London’s Docklands. The subsequent economic crisis scuppered the next planned event, but a recent announcement by Prince Michael of Kent at the Guild of Motoring Writers annual awards dinner revealed plans for the launch of a major new motor show in 2016.
The UK currently stages several motorised events throughout the year, and the revival of the motor show will add another exciting event to the list for both car lovers and consumers. The London Motor Show will be held from the 5th to the 8th of May in 2016 at Battersea Park on the south of the Thames. The strategic timing means the show will slot nicely into the lead-up to the minor Canary Wharf Motorexpo show in June. The same month will also see the staging of Goodwood Festival of Speed’s Moving Motor show.
The show will display the usual host of attractions such as classic cars, supercars and the very latest in impressive gizmos and gadgets. Global brands will display their latest innovations from hyper cars, hybrids and executive machines to MPVs, SUVs, city cars and motorcycles. Plans for the show reveal it to be much more than a static event. Attendees can engage in off-site driving experiences, exciting simulator rides and active safety demonstrations.
HRH Prince Michael OF Kent also hinted that alongside the array of exciting events and displays by the world’s leading carmakers the London Motor Show would also focus on ecologically friendly technology and road safety and education. Several prestigious dealer signings have already been finalised with more to be announced over the coming weeks. Guests can expect names such as Lookers who will exhibit with Jaguar Land Rover and Volkswagon. Also signed on is Sytner who will represent BMW and Mini and TW White who will showcase Mazda. Warr’s Harley Davidson, the brand’s biggest retailer is also confirmed for the event.
London was once renowned for its glorious motor show, and the plans will see the revival and continuation of an incredible tradition and a hugely important event for the UK automotive industry. The number of followers is set to increase from tens of thousands to millions as the show spreads to national audiences. By the time of its launch, the London Motor Show is predicted to be known by 10 million Britons and is sure to be an unmissable event for anyone interested in motor trade recruitment and the automotive industry.