Ultraluxury car companies have always projected an image of excellence. However, historically, their cash flow has been somewhat unreliable.
This is now a thing of the past, as exemplary European marques are currently in a better state than ever before! But what is the reason behind this? Officials have reportedly said the wealth of individuals is increasing, and that the area of expenses that is growing the most quickly is their spending on luxury and ultraluxury cars.
The ultraluxury brands of today have vastly diversified their product line-ups. One example of this is Bentley releasing the GT Continental Coupe back in 2003 for the same price as one of the top-spec Mercedes S-class! Along with this McClaren are sticking to their guns in refusing to develop an SUV model, but they do supposedly have 15 new models set to arrive by the year 2022. Aston Martin are also looking to take a different direction by developing their own SUV, followed by a new supercar in aims to compete with Ferrari and Rolls-Royce.
With a staggering growth since 2002, combined global car sales amongst the likes of Aston Marin, Bentley, McClaren, Rolls-Royce, Ferrari and Lamborghini has shot through their record sales claiming industry-leading figures of 30.1%.
Great news for Ultraluxury dealerships!
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(source information: Autoweek.com | Autonews.com)